AMG – The future of Driving Performance

Are you ready for the AMG Winter Sporting PRO-Training, where you can bring your driving skills on the frozen white terrain of the Arctic Circle to the next level in 2018?


A bit of history
AMG : two men, three letters and an overwhelming passion for motorsports

The story starts in the 1960s: the two engineers, Hans Werner Aufrecht and Erhard Melcher, were working on the 300 SE racing engine in the Development Department at Daimler-Benz until the company discontinued all motorsports activities.  Yet the hearts of Aufrecht and Melcher beat unabated for motorsports. In Aufrecht’s house in Großaspach, they spent their spare time further honing the performance of the engine.
In 1965, a colleague at Daimler, went to the start in the German Touring Car Championship with the 300 SE engine that Aufrecht and Melcher had developed, and won ten times!
Today, this passion for performance, coupled with unrivalled technological expertise and distinctive visual flair, is evident across the AMG range. Crafted in Affalterbach, each and every Mercedes-AMG vehicle offers an exhilarating driving experience – and it all begins with that unmistakable AMG sound.


Experience the power of Mercedes-AMG at our AMG Performance Centers.

In order to guarantee customers the AMG brand promise in every phase of the customer experience, it is our aim to exceed even the highest expectations. That’s why we not only offer the largest selection of exclusive Mercedes-AMG vehicles but also enable customers to experience our brand’s motorsport DNA through the design of our showrooms and our trained AMG Experts.
The same applies no matter what your interest:  be it a compact car, a sedan, an imposing SUV or a spectacular sports car. Buying a Mercedes-AMG is inspired by enthusiasm and passion.
And that is exactly what our AMG Performance Centers are designed for.
This is where visitors can feel the thrill of the brand and of motorsports.


AMG aftersales, a first class highly personalized service experience

That’s the service offered by our Performance Centers.
Our AMG Service Experts are among the best you will find in the Mercedes-Benz organization, carefully chosen with very high requirements for their professional qualification.
They have been specially trained. They know the vehicles inside out and are equipped to provide you with advice that is both well founded and highly competent.